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Coordinator Digital Media/Web


Ariel West works as a digital media coordinator for the University of Central Oklahoma. She handles media and social media communications and campaigns, the development of design and content for the university website, creates social media advertisement copy and responds to both media and community questions. She also serves the Department of Mass Communication as an adjunct instructor for the Esports in Media class. 

On the side, she is the co-owner and GRLCS director for GetRECt, a Midwest nonprofit video gaming organization she helped create. She handles internal and external communications as well as community complaints, informs external stakeholders on upcoming events, stimulates community growth and discussion, prepares internal employees for external publicity, and more. She also is in charge of developing the yearly schedule of events and keeping the team organized and prepared. She manages a marketing team consisting of a graphic designer, a videographer, a social media specialist, a web content specialist and a multimedia assistant.

West is the marketing and promotions chair for Name Your Game Expo, and Oklahoma-based video game and tabletop convention. She handles media inquiries, social media, web presence, newsletter creation and distribution and serves as a consultant to the directors.

Education and Certifications

Oklahoma State University, 2015
Bachelor of Arts in Strategic Communications

Honors and Awards


Honorable Mention - Bright Idea - Oklahoma College Public Relations Association


1st Place - Featurette Writing - Oklahoma College Public Relations Association

2nd Place - Social Media Campaign - Oklahoma College Public Relations Association


3rd Place - Blogs/Editorial/Column Writing - Oklahoma College Public Relations Association


3rd Place - News Writing - Oklahoma College Public Relations Association

Honorable Mention - Events/Promotion - Oklahoma College Public Relations Association


University of Central Oklahoma
Adjunct Instructor - Department of Mass Communication
August 2019-present

University of Central Oklahoma
Digital Media Coordinator - University Communications
July 2018-present

University of Central Oklahoma
Marketing Specialist - College of Fine Arts and Design
October 2017-July 2018

Oklahoma State University
Communication Specialist - Spears School of Business
March 2016-October 2017

University of Central Oklahoma
Marketing Assistant - School of Music
June 2015-March 2016

Classes Taught

3390 Esports in Media

The views expressed by UCO faculty and staff on their personal websites and social media pages do not necessarily reflect the positions of the University of Central Oklahoma. UCO faculty and staff are advised to follow the university’s social media guidelines and are expected to conduct themselves in accordance with policies outlined in UCO’s Employee Handbook and/or Faculty Handbook.